Learn about Nielsen’s innovative research into the economics of prevalent, diverse consumers with disabilities.
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Featuring:
Kim Jackson, Senior Program Manager ADEPT SE Co-Lead Nielsen
Did you know that that more than one in three households have a member that identifies with a disability? Did you know that over 4 million households have a family member living with an intellectual disability or that over 20 million households with a loved one with a mobility impairment? These are just some of the fascinating data points revealed Nielsen’s recent research.
The fact that 1 in 5 Americans live with some form of disability has a significant economic impact on our country. However, that impact isn’t always easy to quantify, qualify or study. Nielsen’s Omnibus Panel Survey is studying that impact and quantifying those connections.
About our Speaker:
Kim Jackson
Kim Jackson has filled multiple roles at Nielsen from Program Manager to Technology Manager to Senior Program Manger in Engineering. She has worked to develop & evangelize vision, strategy, execution & simplification of internal metrics, reporting, analytics, and services. develop & evangelize vision, strategy, execution & simplification of internal metrics, reporting, analytics, and services. She has also participated in the Data & Analytics Community of Practice Council and is the current co-lead for Nielsen’s Southeast region ERG (employee resource group).
